When is the right time to jump on a bandwagon? Are you an authority that wants to be ahead of the curve, or do you wait until you see the tipping point? In the current climate, do you subscribe to the view that you should do nothing that has no proven benefit?

This week, The MJ has teamed up with accountancy firm BDO to look at the benefits of social media use. The upshot is, very few authorities have experienced cash savings to date, but they do feel it can help deliver and improve services.