The way we communicate is changing rapidly – not just the "how" but also the "why".  New technologies mean it is easier than ever to communicate with one another regardless of where we are – at home, at work or on the move.

Against this backdrop, it is not surprising that older communication technologies are struggling. In the last year, calls from landlines fell by 10.7% from 103 billion minutes in 2012 to 93 billion minutes in 2013, whereas calls from mobile increased by only 1.5% during the same period from 132 billion minutes in 2012 to 134 billion in 2013.