FINANCE

Winning the hearts and minds within local government

Paul Wheeler looks at what local government can learn from Oldham's energy switching campaign.

This month marks the launch of the biggest-ever energy-switching campaign by local authorities with the Association of Greater Manchester Authorities (AGMA).

Backed by funding from the Department of Energy and Climate Change, this campaign has a potential market of more than one million households, and builds on the success of the Oldham 'Power to the people' campaign.

Paul Wheeler

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