COMMUNICATIONS

Harnessing effective comms – the Hounslow way

The part played by Hounslow LBC’s communications team in ensuring residents were effectively made aware of what was happening during the pandemic is one element which may have changed the borough forever, says John Dale.

Effective communications is one element which may have changed Hounslow irreversibly during COVID-19. Its role has been paramount ,as I show in my new ebook – Life & Death in a time of Pandemic – which reveals the depth of the area's crisis, both human and economic, through the eyes of local social media.

Calling it a crisis seems almost to downplays the impact. The word more frequently applied is catastrophe – potential or actual – because of the borough's dependence on Heathrow Airport.

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